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Irrational Labs

B2b Marketing Consultant

We're a behavioral science firm that helps companies understand their users' psychology - and design new ways to drive product engagement.

Services

• Pricing
• Unlock Hidden Value with Strategic Pricing
• Real Results We've Gotten for Top Companies
• EXPLORE MORE
• try it yourself
• In-Depth Pricing Research
• Comprehensive Pricing Strategy
• Pricing Page Design and Testing
• Google
• Southwest Airlines
• LinkedIn
• Discover Insights Into Qualitative Pricing Research
• Proven Results
• Expert Team
• Proprietary Framework
• Our Areas of Expertise
• Join our Bootcamp
• Product Design
• Qual & Quant Research
• Marketing & Growth
• AI Support Solutions
• Team Training
• Speaking & Media
• Employee Engagement
• Employee Wellness
• Ethics Training for Employees
• Behavioral Economics Bootcamp
• Custom Workshops
• TEDx Talk: Kristen Berman
• LEVERAGE QUAL AND QUANT RESEARCH

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Sources: BrightQuery (CDLA-Permissive-2.0); business website read 2026-10-14. About our data.